Click Funnels is basically the same as”affiliate funnels” but the channel is channeled via clicks on the internet. The lead/prospect is defined by the person who is directing the horse to water, thus the name Click Funnel. The Click Funnel is used to construct the list of targeted leads for an Affiliate program, which then builds the list of prospects for this program. An Affiliate marketer can concentrate a substantial amount of effort on just a few markets because the number of prospects is much lower in those markets.
By way of example, let’s say that I own and manage an internet business and am looking to grow my online business. To do so, I would want to concentrate my advertising efforts on the markets having the lowest degree of competition. Let’s say that we are optimizing the landing pages to the US market. Then, if I wanted to convert the lowest degree of opponents, then we will need to optimize the landing page(s) that will be used in my online business.
So how can we use Click Funnels? Well, if I know where my website visitors are coming from, and I understand they have at least some interest in what I need to offer, then I shall know what kind of landing pages or ad copies I should use to convert them into paying customers. But let’s face it. In spite of the best landing pages, you still need to use some direct marketing efforts to get people to your website.
Now let’s take a look at the Click Funnels as described by Chris Freville, VP of Product Management at Commission Junction, LLC:”The most basic of Click Funnels is the sales funnel. This is composed of upsell and downhill cycles. Upsells are offered to the visitor right away – things like” newsletters, ebooks, reports, and much more” – and downhills things like”more reports, more reports, etc”. With Click Funnel, you can create multiple downsells and multiple spells. For instance, you may create three spells with your Click site visitor and three downhills. However, this is only going to work if you’re targeting the exact audience with your product.”
So let us take a look at ways to utilize Click Funnels to convert site visitors into paying customers. If you are performing an AdWords campaign, you should concentrate on getting as many qualified prospects as possible. In our previous article, we looked at how to use Google AdWords to find qualified prospects. In that article, we looked at creating targeted landing pages for AdWords campaigns. In this one, we look at ways to use Click Funnels to focus on your most qualified prospects first and also to have them converted to paying customers.
Here is an example of a Click Funnel advertising effort that you can do. We will assume that you have created a social networking profile on the social networking sites like Facebook and Twitter. You then want to create a Facebook advertisement and a Twitter advertisement and focus on your target audience. You want to make ads that highlight the main positive attributes about your products or services, along with the URL where you would like prospects to visit your site to produce a purchase. You can also post articles on article directories to build trust with your prospects and if they click on your link, you can send them to your page.
Another way which you can use Click Funnels for your online business owners is to send out email lists of qualified prospects for your webinar events. If people don’t sign up as your prospects through your online business owners email list, then you won’t get paid. So, you will need to build an email list. You can do this by creating a newsletter and then sending out the newsletter to a list of subscribers on a regular basis.
The Click Funnels system has been quite successful for internet business owners who understand how to correctly use this powerful marketing tool. It’s just another tool in the bag of success which you can add to your arsenal of tools that will assist you generate traffic and potential customers for your online business. Just like anything else worth having, you’ll need to put some effort into using it and getting it to work for you. But, if you use it effectively, you need to be able to get results fairly quickly. That’s what makes the Click Funnels product worth its cost.