Click Funnels is basically the same as”affiliate funnels” but the channel is channeled via clicks online. The lead/prospect is defined by the person who’s directing the horse to water, thus the name Click Funnel. The Click Funnel is used to construct the list of targeted prospects for an Affiliate program, which in turn builds the list of prospects for that program. An Affiliate marketer can concentrate a significant amount of effort on just a few markets because the number of prospects is much lower in these markets.
For example, let’s say that I own and manage an internet business and am looking to grow my online business. To do so, I would want to focus my advertising efforts on the markets that have the lowest level of competition. Let’s say that we are optimizing the landing pages for the US market. Then, when I wanted to convert the lowest level of opponents, then we need to maximize the landing page(s) that will be used in my online business.
So how do we use Click Funnels? Well, if I understand where my site visitors are coming from, and I know they have some interest in what I have to offer, then I shall know what sort of landing pages or advertisement copies I should use to convert them into paying customers. But let’s face it. In spite of the best landing pages, you still must use some direct marketing efforts to get visitors to your website.
Now let’s take a look at the Click Funnels as described by Chris Freville, VP of Product Management at Commission Junction, LLC:”The most basic of Click Funnels is Your sales funnel. This consists of upsell and downhill cycles. Upsells are offered to the visitor right away – things like” newsletters, ebooks, reports, and much more” – and downhills things like”more reports, more reports, etc”. With Click Funnel, you can make multiple downsells and multiple spells. For example, you may create three spells with your Click Funnel site visitor and three downhills. However, this is only going to work if you’re targeting the precise audience with your product.”
So let us take a look at ways to use Click Funnels to convert website visitors into paying clients. If you’re performing an AdWords campaign, you should concentrate on getting as many qualified prospects as possible. In our previous articlewe looked at how to use Google AdWords to find qualified prospects. In that article, we looked at creating targeted landing pages for AdWords campaigns. In this one, we look at ways to use Click Funnels to focus on your most qualified prospects and also to get them converted into paying customers.
Here’s an example of a Click Funnel marketing effort that you can do. We will assume you’ve created a social media profile on the social networking sites like Facebook and Twitter. You then want to make a Facebook ad and a Twitter advertisement and focus on your target audience. You want to create ads that highlight the most important positive attributes about your products or services, together with the URL where you want prospects to visit your site to produce a purchase. You may also post articles on article directories to build trust with your prospects and if they click on your link, you can send them to your sales page.
Another way which you can utilize Click Funnels for your online business owners is to send out email lists of qualified prospects for your webinar events. If people don’t sign up as your prospects by your online business owners email list, then you won’t get paid. So, you need to build an email list. You can do this by creating a newsletter and then sending out the newsletter to a list of subscribers on a regular basis.
The Click Funnels system has been quite successful for internet business owners who understand how to properly use this highly effective marketing tool. It is just another tool in the bag of achievement that you can add to your arsenal of tools to assist you generate traffic and prospective customers for your online business. Exactly like anything else worth having, you will have to put some effort into using it and getting it to work for you. But, if you use it effectively, you need to be able to get results fairly quickly. That’s what makes the Click Funnels product worth its price.